What Our Search Engine Optimisation Service Includes
All of the search engine optimisation campaigns that we conduct are tailored to the specific requirements of our clients.
As a result each optimisation strategy involves the use of different techniques. However, we approach all campaigns in the following way:
1. We start each search engine optimisation campaign by carrying out a thorough analysis of our client's web site so that we can design a strategy that meets its particular needs.
This will involve:
- An examination of the site and its competitors
- An analysis of the site's construction, coding and link structure
- Keyword research
2. We then develop a search engine optimisation strategy based on this analysis. This may involve:
- On page optimisation, including copywriting
- Deep site optimisation
- Ensuring that page titles correspond with keywords and phrases
- Optimising your navigation structure
- Developing solutions for catalogue sites and sites that use frames
- Manually submitting your site to search engines
- Manually submitting your site to relevant directories
- Building link popularity by writing and publsihing articles
- Carrying out an online PR campaign
3. Once the client has agreed the strategy, we carry it out. Whenever we make any copy changes to the site, we confirm that the client is happy with them before publishing them to the internet.
4. Once the search engine optimisation campaign has been completed, we send a summary report to the client.
5. If the client wishes, we run an on-going management service after the completion of the campaign. This ensures that if the search engines change their ranking patterns we can make any necessary changes to the website so that its rankings are not adversely affected. This service also includes on-going reporting to the client about the web site's position in the search engines.
Contact Us For A Free No Obligation Quotation
If you are interested in using our search engine marketing services or in finding out more about us, please:
OR
OR
|
